Institutional Contents

Bvlgari's commitment to excellence extends beyond jewelry. The flagship stores are conceived as living expressions of the brand's identity: each one a blend of ancient and contemporary, where structural elements and decoration engage in a continuous dialogue. This extends to a sustained practice of commissioning artists whose work is conceived specifically to resonate with the Maison's DNA.

My Role

Managed end-to-end production of institutional content tied to Key Flagships world wide, from creative brief and talent scouting to final delivery, digital and print adaptation, and worldwide deployment. Acted as the central coordination point across internal stakeholders, external creative partners, and global markets, managing timelines across multiple time zones and ensuring brand coherence at every touchpoint. Responsibilities included, contract management, and asset governance across all phases of production.